Gymshark buyback talks signal a new phase for one of Britain’s biggest start-up successes
Gymshark founder Ben Francis is reportedly in talks to buy back part of the 21% stake sold to General Atlantic in 2020, a move that would increase his control of the British sportswear brand. The talks come as Gymshark remains a major UK success story, with revenues of about £647 million, but faces slower growth, falling profits, restructuring costs and tougher competition in the global activewear market.